Initiative / Analytics and Measurement
Target / 5th June 2026 +7 days
Build a shared analytics service for consistent tracking, consent, and provider delivery.
Build a shared analytics service that makes product and growth data more reliable, consistent, and actionable across the platform. By standardising how events are defined, dispatched, debugged, and documented, this work creates a trusted foundation for measuring user behaviour, evaluating changes, and making better prioritisation decisions.
The project includes the core service scaffold, event registry and provider mapping, provider adapters for PostHog, GA4, Meta Pixel and others, consent-aware delivery, deduplication, bootstrap support, debugging interfaces, testing, and documentation. The outcome is a single extensible analytics layer that reduces fragmentation, improves confidence in reporting, and makes it easier to identify friction, assess impact, and prioritise work based on reliable evidence.
Status
Target
Lead
Ian Lovell
Teams
Platform, Releaf UK
Recent status notes posted directly on this project in Linear.
2 shown
Ian Lovell
28 May 2026
On Track
Open in LinearThe core analytics foundation has been completed including event registry and provider mapping, bootstrap support, deduplication, debugging tools, docs, and an example app. Next up is building the main providers - PostHog and GA4.
Ian Lovell
7 May 2026
On Track
Open in LinearThe initial scaffold of the analytics services is in review and the event registry in progress. Details of the service are in the ADR at https://docs.releaf.com/adrs/002-reusable-analytics-service/
Grouped by current Linear workflow status.
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